There is a very thin line of difference between a career and a job. A Career is borne out of knowledge, satisfaction, continuous growth and Dreams. On the other hand, a job is an outcome to an interim arrangement on getting employment based on skills. Advertising is essentially placed on the former side as the mind would innovate only when it is propelled by knowledge and wishful thinking. Delhi School of Communication is one of the prominent advertising colleges in Delhi that makes a similar effort. The students are encouraged to follow a career and not a job.
In the last few years the media has acquired a very thick presence in our small world. What was earlier limited to only print media is now being broadcasted through electronic, digital and online media. Advertising has therefore become more prominent and ubiquitous. The principles and the theories surrounding advertising too have changed in the backdrop of new technology, lifestyle and consumer’s buying pattern. It is therefore imperative to pursue a course that includes the most recent of everything. Only a few colleges in Delhi are able to do so.
Delhi School of Communication could identify this mismatch in the industry very early. The institute has catered well to the rising and changing demands of the communication and advertising industry with the right talent. The students are being equipped with the right input of fundamentals and all the practical exposure in the industry. The agencies such as Mudra and Genesis would frequent the campus to get the best talent for their requirements. Most of the students would get placed at organizations of repute months before the completion of the course.
The advertising colleges in Delhi are numbered in terms of quality and career building exercises. Mostly the courses would impart education based on conventional theories and nothing on the recent developments and researches. On the other hand, DSC would make sure that all the researches and journals are made available to the students so that they have the most ‘current’ thinking on how to develop advertising. The institute also offers a wide assortment of other programmes as well. One can make a selection on Mass Communication, Public Relations, Digital Marketing, Marketing, Corporate Communications and Brand Communication. Each of these courses caters to the industry demands on varied fields. This is also the reason why the students are able to secure a good foothold in the industry.
In the last few years the media has acquired a very thick presence in our small world. What was earlier limited to only print media is now being broadcasted through electronic, digital and online media. Advertising has therefore become more prominent and ubiquitous. The principles and the theories surrounding advertising too have changed in the backdrop of new technology, lifestyle and consumer’s buying pattern. It is therefore imperative to pursue a course that includes the most recent of everything. Only a few colleges in Delhi are able to do so.
Delhi School of Communication could identify this mismatch in the industry very early. The institute has catered well to the rising and changing demands of the communication and advertising industry with the right talent. The students are being equipped with the right input of fundamentals and all the practical exposure in the industry. The agencies such as Mudra and Genesis would frequent the campus to get the best talent for their requirements. Most of the students would get placed at organizations of repute months before the completion of the course.
The advertising colleges in Delhi are numbered in terms of quality and career building exercises. Mostly the courses would impart education based on conventional theories and nothing on the recent developments and researches. On the other hand, DSC would make sure that all the researches and journals are made available to the students so that they have the most ‘current’ thinking on how to develop advertising. The institute also offers a wide assortment of other programmes as well. One can make a selection on Mass Communication, Public Relations, Digital Marketing, Marketing, Corporate Communications and Brand Communication. Each of these courses caters to the industry demands on varied fields. This is also the reason why the students are able to secure a good foothold in the industry.